3rd generation joins in

On October 1st, 2021 Mirja Schmidbauer is appointed as Managing Partner of Elma Schmidbauer GmbH.

On October 1st, 2021 Mirja Schmidbauer is appointed as Managing Partner of Elma Schmidbauer GmbH. With this, the transition to the 3rd generation of the Schmidbauer family continues further. After Mirja Schmidbauer founded the Elma Schmidbauer Suisse AG branch in Switzerland in 2014, she has already been part of the Elma Management Board since 2019, alongside her mother Cornelia Schmidbauer and Fritz Bachhuber.

Since joining, Mirja Schmidbauer has created new organizational structures at Elma that follow a clear vision: Leading Cleaning Technology - Elma offers the most innovative cleaning solutions for demanding customers. In doing so, Mirja Schmidbauer underlines the clear commitment to high product quality made in Germany.

Mirja Schmidbauer sees her task as an entrepreneur in inspiring people for her vision. Together and in an appreciative collaboration with her team and all Elma partners, she wants to "steer the Elma ship passionately and confidently through the most diverse winds into the future".

 

Elma is a true family business: founded in 1948 by Hans Schmidbauer and taken over by his son Manfred H. Schmidbauer in 1973. In 2014, after the tragic accidental death of Manfred H. Schmidbauer, his wife Cornelia Schmidbauer joined the Elma Management Board and now in 2021 his daughter Mirja Schmidbauer follows.
The interview is available in German at https://www.wirtschaft-im-suedwesten.de/files/publications/2021_09/HoBo/12/.